Finding long-tail keywords for your blog posts is essential for driving targeted traffic to your website. Long-tail keywords are more specific phrases that are usually longer and more detailed than broad keywords. They are highly targeted and can help your blog posts rank higher in search engine results. In this blog post, we’ll show you how to find long-tail keywords for your blog posts.
Use Keyword Research Tools
Keyword research tools like Google Keyword Planner, SEMrush, and Ahrefs are great resources for finding long-tail keywords. These tools allow you to search for keywords related to your topic and filter the results by search volume, competition, and other metrics. You can also find related keywords and phrases that you might have yet to think of on your own.
Analyse Google Search Results
Another way to find long-tail keywords is to analyse the Google search results for your primary keyword. Look at the “People also ask” section and related search terms at the bottom of the page. These can give you ideas for targeting long-tail keywords in your blog post.
Use Google Autosuggest
When you start typing a search query in Google, you’ll see a dropdown menu of suggested search terms. These are based on the most common searches related to your topic. You can use these suggestions to find long-tail keywords to include in your blog post.
Check Out Your Competitors
Analyse the content of your competitors and see what keywords they are using. Look for long-tail keywords they are targeting that you could also target. You can also use keyword research tools to analyse their content and find the keywords they rank for.
Use Google Analytics
If you have an established website, you can use Google Analytics to find long-tail keywords that are already driving traffic to your website. Then, look at your website’s search query report to see which long-tail keywords people use to find your site. Then, you can create more content around these keywords to attract more targeted traffic.
Conclusion
Finding long-tail keywords for your blog posts is crucial for driving targeted traffic to your website. Using keyword research tools, analysing Google search results, using Google Autosuggest, checking out your competitors, and using Google Analytics, you can identify relevant long-tail keywords to include in your blog posts. Remember to focus on highly targeted keywords, less competitive and aligned with your target audience’s needs and interests.
